Kiosk Solutions Dec-Jan 2017-18 | Page 37

case study So in that respect, I think Box have may have played a part in re-educating us. Cielo interactive solution With Box Technologies we designed an incredibly innovative way to engage with customers to showcase the prestigious range of watches we bring to market. The centrepiece is the more than 3x2m interactive touchscreen that enables customers and staff to discover the brands and individual watches themselves. By touching and rotating our main timepiece graphic, simple follow-on touch movements open new screens to be explored in detail. If one wants to look at the inside of a Rolex, for example, and witness the skilled engineering of any watch, it’s available instantly – with the images expanding, shrinking or moving at a touch of the screen. The technology lends itself to small groups or family presentations led by one of our trained staff, who can act as guides to the full range from a single full-colour engaging screen featuring dynamic content. Customers can now discover branded watch profiles and further options, just by touching any visual element on the screen. They have access to scores of interactive watch graphics, which can be moved effortlessly across the wall, delivering unique insight on individual solutions. To support the digital presentations, further details are available through trained support staff, while a single touch enables a complete cultural change, for the whole presentation to be redelivered in a new language, such as Mandarin or Russian for instance. n Customers can now discover branded watch profiles and further options, just by touching any visual element on the screen. KIOSK solutions 37