opinion
word means – and then realise that by
doing so, you have contributed to it.
Making life easier
While writing this article I intentionally
chose to use generic words like ‘people’
when I could to make it appropriate for
different vertical markets. The writing
style and the content itself was carefully
chosen. So I can now make some
assumptions about the type of person
you are, and how much I can sway
your opinions to ones that I think are
beneficial to us both.
Do you, reading this article, consider
the paper or the screen technology you
are viewing it on? Or the Internet that
made it possible for me to write it and
send it to the publisher?
The fact is that in 1991 when none
of this was around and no one other
than one man had considered what
the Internet could be used for, yet now
over 3.2 billion people are connected to
it – over 50% of the world’s population –
didn’t happen because of the technology.
It happened because of what people do
with technology. And the success will
be measured by the experience of what
they interact with – what the experience
was like, does it make their lives easier,
does it save them (precious) time? Does
it become an experience they expect
in future, or simply one they can live
without?
Throughout the world, people like
you and me are working hard to build
a solution that will be a success and
become part of modern life for people.
We can’t control whether it will be a
success or forgotten, but by thinking of
the people who will interact with it and
what they experience, it's at least more
likely to be a success. n
KIOSK solutions 31