Keele Management School Postgraduate Study 2018 KMS PG Booklet 2018 online | Page 12
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KEELE MANAGEMENT SCHOOL | 13
MA International Business
Key Programme Features
The MA International Business programme
provides the essential management skills required
for a wide range of global management careers and
is an excellent preparation for the fast-paced nature
of change and internationalisation in the world
of business.
You will develop an appreciation
of the role of international business
within global, social, political,
ethical and economic contexts.
During your studies you will have
the opportunity to choose between
an Applied Company Research
(ACR) project or a dissertation.
Former students who have chosen
to complete an ACR project have
produced a marketing plan for
a jewellery manufacturer in order
to break into the Swedish and
Italian markets and completed
a marketing strategy for an
energy and environmental
management consultancy.
Recent graduate careers have
included working for Ernst and
Young and consultancy for a public
sector company.
The programme is equally suitable
for students with or without a first
degree in management studies.
“The great thing about the
MA International Business
is that it has opened up
many avenues for potential
employment. I am now
able to apply to a number
of graduate schemes which
would not have accepted
my law undergraduate
qualification due to its
over-specificity.
I hope to be able to secure
a role which allows me
to apply my interest in
operations management and
the environmental agenda,
perhaps a role related to
sustainability in supply
chain mana gement.”
Richard Staunton,
MA International Business
‘ACR Student of the Year
2016/17’
For further information visit
keele.ac.uk/pgtcourses/internationalbusiness
keele.ac.uk/kms