Jumpstart your Child Care Center Marketing Fall 2012 | Page 10

3. Google Adwords

Have you ever noticed the listings that pop up in your browser border after you’ve searched? That’s a program called Google Adwords- targeted listings, meaning that a business paid a fee for their ad to appear if a certain word or phrase of words was searched.

It’s another easy and potentially inexpensive way to ensure your online presence is visible to future customers. There’s no minimum spending commitment, and you’re able to set your own budget, a number that's comfortable to you.