TEXT : JESSICA CALDERWOOD PHOTOGRAPHERS : JESSICA CALDERWOOD , ALEXANDRA MILLER
REMEMBERINGTODAY
We live in a world that is constantly striving for something new , but what is the outlook for the future generations .
We all love a throwback don ’ t we ? As I watched Clueless the other day , I was relishing in the fact that I only recently picked up the same Lilac plaid A-line mini skirt that Dionne Davenport was sporting . It dawned on me that we pick the best of the best from the previous decades as inspiration to adapt , particularly when finding a new trend , but what are we providing for future generations ?
Most of the fashion trends and art styles emerged as a way to rebel ; some would say to be ‘ eccentric ’. Today dress codes aren ’ t as dictating and we can be ourselves . But with this freedom , I believe the craving to be different is lacking . Britain to me is very much mundane . Especially considering that the only original garment to derive from this generation to date is the Onsie , which was the result of three teenage boys wanting the perfect ‘ chill-out wear ’.
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BRITAIN ’ S COLLEGES ARE CULTI- VATING THE NEXT DIVERSE AND ACCOMPLISHED GENERATION
I think everybody would agree that technology is at the forefront of progress when considering our well-established heritage . With eight products , from Macs to I-Pads , being released this year by Apple , how much further can they go until we are completely content ? The next generation of I-phones are said to have face recognition and a laser keyboard . It has even seen a transformation in shopping experiences , with Burberry ’ s digitalized ‘ magic ’ mirrors in the Regent Street store . When a customer wearing a garment approaches a mirror , it switches into a screen that shows them how the garment was made and it ’ s catwalk debut . The advancement in technology will only keep making lifestyles simpler but more effective for the forthcoming generations . The creative industries are becoming aware of the uses of
KENSINGTON GARDENS , BURBERRY PRORSUM MENS S / S14 SHOW
technology ; 3D printing has already been seen entering the fashion world . Some people would say that we are losing a human touch when it comes to art and design , does digitally printed chiffon have the same effect as hand painted silk ? But this technology means future designers can produce in as wide or limited quantities , and requires less people to manufacture . In 2010 , the Electrolux Design Competition saw Joshua Harris devise a 3D printing wardrobe , whereby an old shirt goes in , and a new one comes out . Harris explains that ‘ People are becoming more and more comfortable with the concept of printing objects for immediate use ’, suggesting we will see a shift of this method from couture to mainstream .
People are much more open-minded nowadays and this encourages us to grow upon our global community . Britain is known for nurturing creative talent , with it ’ s well established , reputable institutions . According to the British Fashion Council ’ s report , ‘ Future of Fashion – Strategic Considerations for Growth ’ they are looking at new VISA regimes to ensure that it does not divert international students away from London . Britain ’ s colleges are cultivating the next diverse and accomplished generation of creative people that have the ability to inspire with their art , music or designs .