As we move into unpredictable summer weather and everbrighter evenings , it ’ s perfectly natural to crave a weekend away at your favourite festival . So , JUICEBOX is giving you a high-fashion mixed with hifestival editorial ! Our boys are wearing white-on-white with a pop of summer colour . This is ready to wear & ready for anything . This issue represents a new season and a new beginning , inspired by the very first brush of paint on the artist ’ s canvas . We are stripping menswear down component by component to appreciate the beauty in simplicity . A monochromatic pallet with a subtle pop of colour ensures that every outfit in the festival camping bag will work , while maintaining a summer feel . White on white is the new black And so is wearing no black at all ! Feeling refreshed ?
At JUICEBOX we have been known to love a strong silhouette , and this season ’ s summer festival wear is simple : dress for the unexpected ! The plastic raincoat is the perfect addition to any summer wardrobe . What could be better than a light weight jacket that can also shield you against the drizzle . We love a 3-quarter length tailored trouser with a casual untucked shirt . Or pair the jackets with a strong turtleneck to elongate the neck or wear with shorts when the sun comes out- IF the sun comes out !
JUICEBOX 24
As you flip through the editorial , we are proud to present a selection of smooth silks overlapping crisp white knit . Lightweight fabrics flow beneath refined button-up shirts . The look is contemporary meets androgyny , so boys : don ’ t be afraid to get in touch with your feminine sides ! This is gender neutrality stripped down to its core , and it ’ s working . We hope you enjoy our plastic-fantastic editorial as much we we enjoyed creating it .
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SPRING SUMMER FESTIVAL EDIT
Photographer - Ana Drthdhrt | Stylist Max Saward