Jewellery Focus February 2018 | Page 3

EDITOR’S LETTER CONTRIBUTORS A fond farewell CONTRIBUTORS GAVIN MULLINS Gavin Mullins is the CEO of Eooro.com and an expert in helping companies to benefit from user generated content (UGC). AL KECK director of Infinity Nation, which helps manage the ecommerce operations for many major brands. Al founded Infinity Nation back in 2005 JANET FITCH Janet is a veteran JF columnist, and has written for both magazines and newspapers including the Sun and the Daily Mail, later owning her own jewellery shops LEONARD ZELL Leonard has been training fine jewellers for 25 years. His monthly column gives some top tips on sales training and improving your bottom line ON THE COVER Cover photography by Ro Copenhagen. Ro is a new Danish brand focused on outstanding, handmade jewellery wrought in 18 carat yellow and white gold, set with the finest diamonds and precious stones. MICHAEL NORTHCOTT Editor, Jewellery Focus [email protected] SIGN UP FOR THE DAILY BRIEFING February 2018 www.jewelleryfocus.co.uk £5.95 ISSN 2046-7265 NUCLEAR PHYSICIST’S TURNAROUND The story of a nuclear physicist-turned- jeweller who brings his scientific mind to the creation and marketing of jewellery THE OMNI-CHANNEL CHALLENGE ASHES IN JEWELLERY Exploring how bricks-and-mortar can get up to scratch and compete on all fronts in the age of the online shopper Let us update you with industry news while you drink your morning coffee Is cremation jewellery becoming more popular in 2018? 54 24 27 ONLINE STORES STORE DESIGN SPRING EXPECTATIONS Top tips on how jewellers can improve their online presence What's the ideal store design that keeps customers coming back? What we can expect from new designs this coming spring February 2018 | jewelleryfocus.co.uk This month brought the news that WB The Creative Jewellery Group, which owns Domino, Gecko and Weston Beamor, has been sold to the Heimerle + Meule Group by owners Patrick and Vivian Fuller. I have met Patrick many times since becoming editor of Jewellery Focus and what always struck me about him was how much of a deep mine of information he is about the jewellery world both today and historically. He is of the generation in the jewellery world who knew it before and after the advent of computer aided design and manufacture, and his firm has been at the forefront of applying that technology in sustainable and profitable ways. Fuller and his team twice welcomed me to the manufacturing facilities in Birmingham’s’ Jewellery Quarter, and I was always impressed by the modernity of the place – mixed though it was with the obviously perennial skills of hand-finishing stone-setting. It is a marvel of a facility especially in an age where so many in the UK jewellery industry feel pressure on their price points from cheaper overseas manufacturing. The group will continue to operate as an independent entity and join a number of other companies operating across the UK and Europe, including Cookson Precious Metals. Heimerle + Meule was founded in 1845 and is one of Europe’s largest precious metal suppliers. In a statement Andrew Morton, managing director of WB, said “retention of independence” was a key consideration for previous owners Vivian and Patrick Fuller in the sale, and that operationally, little will change. After more than 40 years in the trade, during which the business grew into one of the largest independent UK jewellery manufacturers, and as champions ever-greater supply chain integrity in the British jewellery market, I wish Patrick and Vivian the very best for their retirement. www.jewelleryfocus.co.uk/newswire JEWELLERY FOCUS 3