Jessa Harden Home Seller Guide 2017 2017 | Page 8

IN THE MARKET
ON THE MARKET
OFF THE MARKET
5 | PRICE AND CONDITION

THE IMPACT OF PRICE AND CONDITION

There is a difference between putting your home on the market and putting your home in the market . It all has to do with the price and condition of your home . Your HUFF agent knows the market and what buyers are actively looking for . They can advise you on what your home needs to be in the market .
IN THE MARKET
If your home is IN THE MARKET , home buyers consider your home has an “ acceptable price ” and / or “ acceptable condition ”. A home in this category is more likely to have showings , offers , and contracts .
PRICE
GREAT
NOT SO
PRICE
IN THE MARKET
GREAT
CONDITION
PRICE
GREAT CONDITION
ON THE MARKET
OFF THE MARKET
NOT SO GREAT CONDITION
ON THE MARKET
If your home is ON THE MARKET , home buyers do not accept your price and / or condition . This means you will have few , if any , showings or offers . However , an adjustment in the price , or an improvement in condition , could enhance the attractiveness of your home to buyers .
OFF THE MARKET
A home is OFF THE MARKET when the listing has expired , been withdrawn , or has been cancelled . This is often the result of a home which did not meet market expectations . Neither the price nor condition changed enough to alter the outcome .

56 % of sellers reduced their price at least once after the home was on the market for more than the average 4 weeks .

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Jessa Harden , HUFF Realty | SELLER ’ S GUIDE TO REAL ESTATE