Jessa Harden Home Seller Guide 2017 2017 | Page 7

HONESTY
TIMELY
RESPONSIVE
MARKETING
INNOVATIVE
NEGOTIATOR
AGENT EXPECTATIONS | 4

WHAT YOU SHOULD EXPECT FROM YOUR AGENT

HONESTY
Honesty is an extremely important quality for a real estate agent to uphold . The selling process can already be complicated enough , but an agent who does not openly and honestly communicate with their clients can make it much worse .
TIMELY
Selling and moving based on a timetable can be emotionally draining . While your agent cannot pick the exact date of your move , they should be conscious of your needs and exert any influence they can to make it work .
RESPONSIVE
You will want to know what your agent is doing to get your home sold and if , or when , any challenges arise . Good agents will know how to deliver good news , but great agents know how to deliver the good and the notso-good news , all of which you need to know .
MARKETING
A real estate agent needs to have a strong balance of both “ older ” marketing tactics such as direct mail networking and “ newer ” marketing tactics such as social media in their plan !
INNOVATIVE
Staying current on the latest real estate technology is extremely important for agents . Utilizing technology helps a real estate agent be more efficient and have more time to spend on selling your home .
NEGOTIATOR
The job of a real estate agent who is representing a seller , in a nut-shell , is to get the most money for their client ’ s home in the least amount of time ! A real estate agent should know what to say to a buyer ’ s representative and when to say it .
Jessa Harden , HUFF Realty | SELLER ’ S GUIDE TO REAL ESTATE