There’s a brief checklist I’d suggest
to both verify whether the effort of
using an outside agency like ours is
worth it, and if it is, what measures
needs to be taken. Simply put; we
DO create engagement.
Are YOU
Serious about
your business?
By using a formula of educational
and entertaining posts, engagement
is a traceable and measurable result.
Basic question
The product and/or service - Will
the intended target justify the
investment
required in order to
manufacture a positive perception?
If it does, then the questions that
follow are...
We start the series with
a short introduction about
some of our services and
how we work
How well defined is your product
and/or service?
Are you in a position where your
main concern is to increase reach and
build up engagement?
If that’s the case, then creating a
suggested roadmap and plan will be
pretty straight forward. It then simply comes down to a numbers game
based on demographics, timeframe
and intended outcome.
Lasse Erikssen
www.conbrio.es
If that is NOT the case but you still
have a commitment and belief in the
product/service, it is still doable. The
main difference is that theprocess
will take longer. We simply will not
start do any adverts or outgoing work
until we have worked with you to
define certain key elements.