Optical Prism January 2017 | Page 33

Proudly Supporting Eyecare Professionals since 1988 We are one of Canada ' s largest Optical Buying Groups .
Kim joined Dreamcatcher in 2016 . He said he ’ s fortunate to be able to build the brand alongside his long-time friend Isaac Yoon and his current mentor Jonathan Lee .
“( Jonathan ) had this vision of a unique eyewear and spent a long time learning the craft on his own and getting the experience necessary ,” Kim said .
“ I was privileged enough to have the opportunity to come onboard because they told me about their vision and what they wanted to do and I really fell in , in that sense .”
From old-fashioned opticians , to the younger , hip , and trendy professionals in the business , Kim said he learned quickly how small the optical community is and how everyone is connected .
“ Although these optical stores are more or less competing against each other , they ' re also in some aspects supporting and helping out one another ,” he says . “ That was a very positive surprise for me .”
Issac Yoon and Eathan Kim of Dreamcatcher Eyewear .
Plunging into the optical sector , one of the biggest surprises for Kim was seeing first-hand the expertise of the opticians he met , the jargon they use and the speed they speak about the industry they know so well .
” Opticians here in Canada are experts in their field , and that ' s definitelygreat to see ,” Kim says .
Building relationships has been an important part of Kim ' s career focus with Dreamcatcher , from meeting opticians , distributors , and wholesalers , to speaking with customers in order to get direct feedback on their products and their approach to the optical business .
“ Just interacting with them , it really helps to immerse yourself in the industry ,” he says .

Proudly Supporting Eyecare Professionals since 1988 We are one of Canada ' s largest Optical Buying Groups .

Call us : 1-800-263-0010 Visit us : theopticalgroup . ca

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