JAMO | BEAUTY
So far, it seems makeup
artists are taking their titles
quite literally this season at
New York Fashion Week.
Diffused, watercolor-like eye
shadow in an array of bright
and pastel hues is one of the
recurring beauty trends from
the shows, and artists have
been experimenting with a
number of different tech-
niques, formulas and finishes
to each put their own stamp
on the style. The results are
dreamy and whimsical, rang-
ing from runway-only-zany
to completely-wearable-in-re-
al-life. And yes, they just may
convince you that periwinkle
makeup looks good on every-
one.
Eckhaus Latta has shown artsy
makeup on its runway before;
last season, it was finger-
paint-like splatters of pigment
down models’ faces. This time
around, makeup artist Isama-
ya Ffrench achieved a more
diffused, watercolor effect
by literally airbrushing MAC
pigment onto (and around)
models’ lids. Intended to mim-
ic the tie-dye that appeared
throughout the collection, the
hues ranged from rich jewel
tones to sunset-like reds and
oranges.
Tie-dye-meets-watercolor eye
shadow also appeared at the
Collina Strada show, where
makeup artist Takeda Rena
layered various shades of Shi-
seido’s Kajal Ink Artist Shadow
— which are meant for scrib-
bling and blending and even
come with a built-in, sponge-
tip smudger — together.
March 2019 | ISSUE 51