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For instance,Lauren Berkovitz, CEO and Founder
of polish brand Lauren B. Beauty, says 2018 was
all about moody deep tones, such as blue, purple
and red, as well as mixed metals like copper, gold
and silver. She also adds that “a great nude never
goes out of style and is classically chic,” so we
saw a lot of that this year too. As far as nail art is
concerned, it was all about stickers and 3-D de-
signs. “We are starting to see more studs, jewel-
ry, beads, chains etc. on nails and this is probably
not going away,” she says. “We saw an array of
abstract designs, minimal designs and modern
designs consisting of lines, dots, negative space,
brush strokes and more.” Come 2019, bright col-
ors—in the form of a fresh coat of polish or art—
will definitely be having their moment. Think
neon like Lauren B’s #imjuicing and yellows
like Coachella Valley Sun. Equally bold glitter
and other textured surfaces will also make their
presence known.
January2019 - 49 ISSUE
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