ISSUE |
THEME AND TOPICS |
SPECIAL ADVERTISING AND EXPANDED DISTRIBUTION |
|
JAN / FEB |
Work-Life Balance
• Power Couples : How to Run a Business as Partners
• Workplace Well-being : Helping Employees Avoid Injury and Stress
• Treatment Focus : Mind-Body Offerings in Spas
|
||
MARCH / APRIL |
Shaping the Next Generation
• Leaders of the Future : Under 30-Year-Old Young Leaders ( tie-in to Millennial Consumer Research )
• Surviving the Office Generation Clash ( Millennials vs . Gen X vs . Boomers )
• Treatment Focus : Water Therapies
|
ADVERTISING SUPPLEMENT : INDUSTRY LEADERS AND TOP BRANDS |
|
MAY
JUNE
JULY
|
Management and Operations
• Stop Being a Micromanager : Learn to Delegate
• Operating Efficiently with a Lean Team
• Treatment Focus : Fitness or Sports Treatments ( i . e . cupping , cryotherapy , etc .)
Technology and Productivity
• Ways to Ramp Up Personal Productivity
• Social Media Policies for Employees
• Treatment Focus : Male Treatments ( tie-in to National Men ’ s Health Week )
Sales and Retail
• Closing the Deal : Tips for Sales Success
• Event Planning : How to Rock Out Your Next Spa Event
• Treatment Focus : Treatments Using Ingredients from the Forest and Sea
|
EXPANDED DISTRIBUTION : WEST COAST ISPA MEDIA EVENT
ADVERTISING SUPPLEMENT : SPA PRODUCTS FOR HIM AND HER
|
2017 ISPA EXPOSURE GUIDE |
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