PULSE ADVERTISING
OPPORTUNITIES
Even as the world shifts to consuming content on digital platforms, there is still a place in your marketing
plan for print advertising. As Forbes noted in a recent Communication Council, “Luxury consumers still
value tangible ad platforms. Glossy magazines and major publications hold a certain cachet that online
doesn’t achieve. There is literal weight to your presence.”
ISPA’s award-winning magazine, Pulse, certainly falls into that category. The 10 issues each year are
jam-packed with feature stories on the latest trends, products and personalities in the spa industry. If it’s
making waves in the spa community, it’s being covered in Pulse. And for spa professionals, reading Pulse
from cover to cover each month is the best way to stay informed on current affairs. It’s also a reliable
method for top industry leaders and experts to discover new products and brands.
Advertising in Pulse is a great investment because each issue is uploaded in digital format, which can
be accessed by members and nonmembers. You’re hitting a print audience and a digital audience in
one fell swoop.
2020 Pulse Rates
AD SIZE 1X 3X 5X 10X SPECIAL
EDITIONS
FULL PAGE $2,600 $2,470 $2,340 $2,080 $3,120
BACK COVER
(INSIDE OR
OUTSIDE) $3,120 $2,970 $2,800 $2,500 $3,750
DOUBLE-PAGE
SPREAD $5,200 $4,940 $4,680 $4,160 $6,240
HALF PAGE $1,900 $1,805 $1,710 $1,520 $2,280
SPECIAL
SUPPLEMENT $650 n/a $585 n/a $750
SPECIAL
INSERT
(Advertiser is responsible for providing
the printed insert materials)
experienceispa.com
4
$3,375–
4,375