ISPA Exposure Guide 2019 digi Exposure Guide v.4 | Page 7

2019 Pulse Editorial Calendar JANUARY/ FEBRUARY FEATURED ARTICLE: Strategic Partnerships in the Spa Industry AD DEADLINE: Nov. 9, 2018 MATERIALS DUE: Nov. 19, 2018 MARCH FEATURED ARTICLE: Menu Design from Top to Bottom AD DEADLINE: Jan. 10, 2019 MATERIALS DUE: Jan. 15, 2019 APRIL FEATURED ARTICLE: Giving Back in the Spa Industry SUPPLEMENT: Products that Give Back AD DEADLINE: Feb. 12, 2019 MATERIALS DUE: Feb. 15, 2019 MAY FEATURED ARTICLE: A Practical Guide to Finance AD DEADLINE: March 12, 2019 MATERIALS DUE: March 15, 2019 JUNE FEATURED ARTICLE: The Evolution of Spa: How Our Industry Has Changed (and Will Keep Changing) SUPPLEMENT: Innovative Spa Technology AD DEADLINE: April 11, 2019 MATERIALS DUE: April 15, 2019 PRE-CONFERENCE ISSUE JULY AUGUST FEATURED ARTICLE: The Pulse Guide to the 2019 ISPA Conference & Expo AD DEADLINE: May 10, 2019 MATERIALS DUE: May 15, 2019 FEATURED ARTICLE: The Craft of Marketing: Strategies for Making Meaningful Content AD DEADLINE: June 11, 2019 MATERIALS DUE: June 13, 2019 ONSITE ISSUE SEPTEMBER OCTOBER FEATURED ARTICLE: Twenty Years of the U.S. Spa Industry Study SUPPLEMENT: Exhibitor Highlights AD DEADLINE: July 10, 2019 MATERIALS DUE: July 15, 2019 FEATURED ARTICLE: Reducing Water Use in the Spa AD DEADLINE: Aug. 12, 2019 MATERIALS DUE: Aug. 15, 2019 POST-CONFERENCE ISSUE NOVEMBER/ DECEMBER FEATURED ARTICLE: Highlights from the 2019 ISPA Conference & Expo SUPPLEMENT: Must Have Products for 2020 AD DEADLINE: Sep. 6, 2019 MATERIALS DUE: Sep. 18, 2019 experienceispa.com 5