Island Life Magazine Ltd June/July 2009 | Page 127

LOCAL BUSINESS One of the many commercial companies that use Lifeline in addition to private client homes across the Island. Alarmed but not stressed www.lifeline-security.co.uk “It's just good personal service and high quality products,” says Mark Lee of Lifeline Alarms. He is explaining how, as it nears its 20th anniversary, and in the face of mainland competition, his company continues to grow. He makes it sound simple, but creating the trust that makes clients come back is not easy. To Mark, his brother Nathan and his daughters, it is all about the personal touch. “When you call us, you speak to a named person who you can speak to every time, and who will get to know you,” says Mark. He tells of one client going on holiday who, at the airport, remembered the coffee pot was still on the hob. Lifeline held the key, were able to go in, turn off the hob and, importantly, re-set the alarm. They have the technology to re-set alarms remotely, for clients who’ve forgotten while rushing for the Monday morning ferry. “That sort of backup gives you a nice warm feeling,” he says. It isn’t just warm feelings but good solid reasons that persuade a business to pick Lifeline above nationally famous security firms. “We’re the only Island company to have NSI (National Security Inspectorate) accreditation. In 99.9% of spot-inspections we’ve been given an A Grade,” says Nathan, Lifeline’s Technical Director. Staff are all positively screened to British Standard BS7858, and highly sensitive data is stored in a giant strong room. “We invite clients to come and see how their data is stored, to reassure them,” says Mark. Listening to both commercial and domestic clients, Mark and Nathan have introduced the final pie