Island Life Magazine Ltd February/March 2017 | Page 113

Food and drink New generation butchers A blend of old-fashioned butchery skills and 21st century marketing has created a recipe for success at a traditional family business in Bembridge. The well-known W.W. Woodford butchers, established way back in 1903, was taken over eight years ago by long-time butcher Graham Hawkins, who had worked in a number of shops, and remembers the days when Ryde alone boasted 14 butchers. But times change, and Graham is determined to make the business move with them – with the help of a young and enthusiastic team that includes his grandsons, Matthew and James, and Matthew’s girlfriend Bryony, and Grahams resident professional butcher Steve Oddy. Graham personally trained 26 year-old Callum Graham, who has worked in the business since leaving school, and his brother Chris, who specialises in making its famously delicious pies. For a new generation of butchery customers, Woodford’s offers the convenience of on-line ordering with a delivery service six days a week. Customers can also pick up their purchases from a collection point at Primrose Fine Foods in Newport. Graham is keen to promote local produce such as Island beef and lamb, as well as best quality poultry and mature Scotch beef, and the shop’s own home-cured bacon. “People are more interested in how their food is produced” says Graham, “so it’s up to us to keep up the traditional butchery skills and ensure they’re not lost”. Find WW Woodford at 26 High Street, Bembridge, call 01983 872717 or visit the website www.woodfordandson.co.uk. www. visitilife.com 113