Island Life Magazine Ltd August/September 2006 | Page 79

MOTORING Attention seeker Wight Motors Carzone is a destination defiantly worth seeking out, Hyundai have made their presence felt in style with the new attention seeking Santa Fe, and before I go any further I would like to set the record straight about branding and badges. Hyundai are driving a great campaign on educatingconsumersontheproduct and not necessarily the badge. Yes I know we all talk about pedigree and heritage and I agree it stands for the ridge between Pan and Arreton. Underfoot the Santa Fe had road presence and felt reassuringly meaningful as a 4X4. Although with an elegant profile and a tasteful balance of finishes for the interior the Santa Fe had torque, coupled with defiance as an off-roader. It looks great, and goes great, incorporating nice little features that earn its strips. The bonnet on release elevates itself like the tailgate of a car, and both passenger and driver trust and reliability,