Island Life Magazine Ltd April/May 2007 | Page 106

life - FOOD & DRINK

Southern Co-operatives set to stock
delicious Isle of Wight local produce
A new range of glorious food
and drink from some of the
island’s very best local growers
and producers is to be launched
at the Southern Co-operative’s
Isle of Wight stores.
The Local Flavours range will
celebrate the island’s finest local
produce, offering a choice of homegrown and homemade goods
sourced from Isle of Wight farms
and manufacturers.
Already launched at Southern Coop’s largest Freshwater and Cowes
stores, a selection of the Local
Flavours products will also be rolled
out to the co-operative retailer’s 12
smaller island stores.
“The Local Flavours range will offer
mouth-watering food and drink but
with a conscience,” said Jane Jordan,
brand manager at Southern Co-op.
“As a retailer we are very focused
on our relationship with the
community, and by stocking local
goods we are actively supporting
the area’s farmers and businesses
- helping to protect island jobs and
putting money back into the island’s
economy.
“We previously stocked some
locally produced goods in a number
of our Isle of Wight stores, but we
have added lots more delicious
items including vegetables, cheese
and eggs, to our selection to create
the Local Flavours range, which
will be really visible in our stores
as they will be displayed together
where possible. The range will have
prominent posters and stickers and
will be clearly labelled to make it
easy for customers to identify and
find in store.”

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Southern Co-op has more food
stores on the island than any other
retailer, most of which are located
in local communities, therefore it is
more of a natural fit to support these
communities by sourcing products
produced locally.
The Local Flavours range will
include delicious food and drink
from the following…
From the farm – Hamiltons Fine
Foods
From the dairy – Isle of Wight
Cheese Company, Coppid Hall Dairy,
Brownrigg Poultry
From the larder – Island Mustards
From the bakery – Island Biscuits,
Calbourne Classics
From the vine – Rosemary
Vineyard, Rossiters Vineyard
From the earth – DJ Hunt
supplying fresh produce from
island producers including Isle
of Wight tomatoes, Isle of Wight
garlic, Freshwater Fruit Farm, Ben
Brown’s asparagus and sweetcorn
and JStallard’s various seasonal
vegetables
From the freezer – Minghella ice
cream
From the barrel – Goddards
Brewery
And to quench the thirst - Osel
Enterprises mineral water, Sharon
Orchard
For more information on Southern
Co-operative, log onto www.
southern.coop or call 01329 223000.

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