ize
RuleS
iRonclad
lawS you
need
to leaRn if
you want
to add
SeRiouS
muScle
Since man began
lifting weightS,
we have sought to gain
muscular size and strength.
That pursuit is a huge reason
why you read this magazine
and step foot into the gym. In
the 1940s, there was a popular
comic-book advertisement
from Charles Atlas that prom-
ised skinny kids the secrets to
gaining size and confidence,
and all you had to do was send
back the little cutout piece of
paper with your address for
his free book. I never read that
book; I was born in 1974, so I
can’t vouch for its contents,
but I have studied the iron
game and lifted long enough to
understand that the un