International Wood International Wood 2017 | Page 50

“Wood adds an authenticity and depth of
design to our Whole Foods stores.”
YARROW WHITMAN, DESIGN LEAD,
MID-ATLANTIC REGION OF WHOLE FOODS
CONTINUED FROM PAGE 48
to our Whole Foods stores. At the same time, it
creates the atmosphere we want our customers to
experience,” explains Whitman. “In addition, it
quiets the customer experience – wood is excellent
at absorbing sound”.
SUSTAINABILITY AT THE CORE
Whole Foods has a design goal to “make sustain-
able, beautiful projects.” For interior use, Whole
Foods favors reclaimed woods from the local area.
This both ties the stores into the local community
while also using materials reclaimed from that
area. In exterior applications, sustainability and
function are major selection factors.
FUNCTION IS PARAMOUNT
Wood is desirable as trending design element and
has the benefit of being a sustainable building
material. Even more than that is the role wood is
playing in the function within the design.
CONTINUED ON PAGE 52
SPOTLIGHT ON: JARRAH
SPECIES:
ORIGIN:
Eucalyptus marginata
Australia.
Flooring, exterior trim
and siding, accent pieces, veneer, cabinetry,
outdoor furniture, turned objects, as well as
heavy construction.
COMMON APPLICATIONS:
Heartwood
color ranges from a light red or brown to a darker
brick red; tends to darken with exposure to light.
Thin sapwood is a pale yellow to pink. Grain
tends to be interlocked or wavy with a medium
to coarse texture. Some boards can contain
gum pockets or streaks as a naturally-occurring
defect. Jarrah can also exhibit a curly figure.
CHARACTERISTICS / APPEARANCE:
JANKA HARDNESS SCALE:
(see chart on page 16)
1860 lb f
•••••
COMMENTS: Because of its great durability and
common occurrence, Jarrah is a useful timber for
exterior projects in Australia. Its vibrant red color
and high density add to its marketability for use
as a flooring material. Jarrah burl is also prized
among wood turners, with its tight knots, swirling
grain, and rich colors giving an aesthetically
pleasing appearance. As flooring, jarrah has high
resistance to wear, but it is inclined to splinter
under heavy traffic.
50
INTERNATIONAL WOOD