International Dealer News IDN 145 October/November 2018 | Page 31

Road TRip “TMV is a business that is a genuine part of the market it serves” Herman Zijerveld, Managing Director Words by Robin Bradley Robin Bradley visits one of Europe’s longest established specialty distribution businesses – Techno Moto Veghel (TMV) in The Netherlands – and finds an off-road and MX specialist with a commitment to brick and mortar dealerships that online sales can never replicate in an enthusiast market ast year saw Dutch specialist off- road and MX hard parts distributor Techno Motor Veghel (TMV) celebrate its 40th anniversary, and with former Ledrie Sales General Manager Herman Zijerveld as Managing Director since 2013, the company has been flexing its muscles in recent years with several significant additions to its portfolio. Selling exclusively through dedicated retail stores: “Our aim is to supply retail outlets throughout Europe with a vast array of top products from service items and technical components through to hard parts to apparel,” says Herman. At a time when dealerships are coming under more retail pressure than ever before, especially via the internet, Herman is strident in his support for the market’s dealer network. “TMV is 100 percent about supporting bona fide motorcycle shops. We offer top-selling brands available from inventory and we support those brands with a strong, personal relationship with L IDN - OCTOBER/NOVEMBER 2018 31 Managing Director Herman Zijerveld is strident in his support for the market’s dealer network our dealers, the kind of added value support that internet resellers simply cannot replicate. “Although consumer buying habits have been changing and new generations of riders have not seen a retail landscape in which online sales have not been a part, we firmly believe that there is no substitute for allowing the customer to see, feel and make personal judgements about products. There never will be a substitute for the personal retail experience that only a local dealer can provide to their riding public. “We in turn back that up with the kind of support and supply relationship that only a specialist distributor with an international network of