International Dealer News IDN 142 April/May 2018 | Page 36

PRO GuIDe eXTRA Shark 2018 collection French helmet manufacturer Shark has added Off- Road helmets to the four market sectors the brand is already known for - Racing, Pulse, Discovery and Metro. Shark says that “the new Off-Road collection has been conceived to protect and satisfy requirements specific to outdoor activities such as quads and off- road motorcycles and sporting pursuits such as Motocross. The new collection combines all of our expertise and experience in safety and comfort”. Photo credit ‘Dingo’ (www.dingophoto.net) system with even more powerful lighting and optimised aerodynamics. For 2018 Shark is promoting ‘SKWAL 2’ in association with the French ‘Switch Riders’ stunt team. Finally, as the name suggests, Shark’s ‘Metro Collection’ is aimed at an urban and youth market – “a universe of elegance closely in sync with the times, where helmets associate next-gen technology with novel material compositions”, with inspiration taken from the “neo-retro culture”. The existing ‘DRAK’ becomes the ‘X-DRAK’ and is joined for 2018 by the ‘S-DRAK’ with a carbon skin EVO-ONE-2 VARIAL X-DRAK Team, this year SHARK Helmets has once again broken new ground with a total of four riders who lined up for the start of the 2018 Moto GP series: Jorge Lorenzo, Sam Lowes, Scott Redding and Johann Zarco, all wearing Shark’s popular RACE-R PRO. Shark’s ‘Pulse Collection’ includes best-sellers such The offerings include the ‘VARIAL’, “a sporting helmet with a purist design”. There are three composite fibre shell sizes, and it is equipped with an “optimised ventilation system”. The ‘ATV-DRAK’ is said to be the “first helmet in the world designed to protect while meeting the specific requirements of ATV users. Safe, robust, fully ventilated, incredibly simple to maintain, the ‘ATV- DRAK has four feature-pack options to shell, an internal visor, an “edgy mask, a streamlined look, an unconventional style and highest quality finishes, all of which will win over the hardest to please”, according to the company. The ‘X-DRAK’ is a composite fibre shell, positioned as a crossover model and built to be multi-functional – aimed especially at scrambler and trail riders. Promotion for both in 2018 is in association with ATV-DRAK S-DRAK SPARTAN accommodate all conditions - sunshield, mask and internal visor, noise protection, insect protection kit”. The Off-Road collection also now includes Shark’s existing ‘EXPLORE-R’ helmet. Shark’s ‘Discovery Collection’ is said to offer “optimal comfort and safety in a practical and changeable line”. The EVO-ONE-2 is a revised version of the company’s popular EVO-ONE, a leading modular helmet design - features include a new chin guard locking/unlocking system for greater ergonomics and flexibility when in use, a stronger closing system and updated finishes. Following the 2016 arrival of Spain's three-time world Champion Jorge Lorenzo on the SHARK Racing 36 SKWAL-2 as ‘SPARTAN’, ‘SKWAL’ and the smaller ‘D-SKWAL’, and for 2018 the ‘SKWAL 2’, an injected shell, completely reconfigured and restyled with a new exclusive and "aggressive" design, a new LED INTERNATIONAL DEALER NEWS - APRIL/MAY 2018 Benoît and Sylvain Moussilmani, professional wind surfers (of SOSH Freestyle Cup fame). SHARK S.A. Marseille, FRANCE Tel. +33 (0)4 91 18 23 23 [email protected] www.shark-helmets.com