INTELLIGENT CLOUD
Generating value out
of Digital Experience
Management is an
organisation-wide exercise
requirement alignment
between IT and business,
says Elie Dib at Riverbed
Technology.
Elie Dib is Senior Managing Director METNA at Riverbed Technology.
Integrating the enterprise around
digital experience management
I
n today’s always-on and connected
world, digital performance affects
business health. So powerful is the
influence of digital performance, that
Amazon calculated that a one second page
load slowdown could cost the company
$1.6 billion per year in sales, while a
typical broker loses $4M in revenues per
millisecond when their trading platform
is 5 milliseconds behind their competitor.
The impact of digital performance is
frankly quite incredible.
To ensure that digital change
initiatives deliver maximum value,
companies are deploying Digital
Experience Management solutions to
transform how their business operates,
The reality is
that Digital
Experience
Management
needs to be
much more
today than just
a performance
monitoring tool.
bridge the divide between IT departments
and lines of business, and improve overall
performance. The reality of course is
that Digital Experience Management
needs to be much more today than just a
performance monitoring tool.
That is because in order to fully
understand the performance and return
on investment of digital services, it is
crucial that the entirety of an application’s
journey, from development to delivery
to consumption, be proactively and
holistically managed.
Ultimately, in a digitally driven
society, it is fast becoming clear that a
siloed approach to Digital Experience
Management is outdated. A new approach
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