NEWS
UAE
Logicom hosts Aruba-partnership
launch event in Dubai
Aruba, a Hewlett Packard Enterprise company recently signed
a value-added distribution agreement with Logicom for
the regions spanning across the UAE, Qatar, Kuwait, Oman,
Bahrain, Yemen, Cyprus, Greece, Saudi Arabia and Jordan.
The agreement requires Logicom to promote networking,
security and mobile engagement products to partners, and to
provide them with policy management, policy firewall, intrusion
protection and VPN services.
Through this association, Aruba HPE aims to increase their
customer base in the market. Ahmed Elsayed, Distribution
Account Manager for Middle East at Aruba HPE said, “In terms
of industry verticals, we are a major player in the hospitality
and education sectors. We are targeting within these sectors
very aggressively and are customising our products and
solutions to better serve these verticals.”
To inaugurate the Aruba-Logicom partnership, Logicom hosted
the Logicom Aruba launch event in UAE on June 1, 2016. Held
at the Ritz-Carlton Hotel in DIFC, Dubai, the ceremony was
attended by Logicom partners from across the region and
entertained dialogue on the operations and benefits of the
newly formed alliance. Spokespersons at the event included
Gamal Emarat, Country Manager at Aruba, Vikram Grover,
IBM signs $300
million deal
with Emirates
Airlines
IBM has announced that it has
signed a ten-year technology services
agreement with Emirates Airline worth
approximately US$300 million. IBM will
provide IT infrastructure delivered as a
www.intelligentcio.com
Product Manager
HP-ESS at Logicom
and Hemayun Bazaz,
Regional Manager,
Channel Sales at
Aruba, among others.
Being the VA
distributor for Aruba
HPE, Logicom will
conduct enablement training sessions for partners in order to
help them promote Aruba solutions in their respective markets.
Hemayun Bezaz, Regional Manager, Channel Sales at Aruba HPE
said, “We intend to increase our footprint in the market, and this
can only be done if we have enabled partners who go and talk
to our customers and present our products for us. It is, therefore,
very important for us that Logicom enables as many partners as
possible in the sales and technical aspects of the product line.
Given that technology, solutions and products change at such a
fast pace, we want to ensure that we conduct training sessions
frequently so partners get a good refresher of the technologies and
solutions offered by Aruba HPE. For the purpose, we will conduct
enablement sessions on a quarterly basis as opposed to the
previously adopted strategy of conducting them once a year.”
service, allowing the airline to improve
efficiency on its passenger support
systems and functions.
The agreement provides fully managed
services for the IBM mainframe and
storage that will help Emirates encrypt
data in near real-time. Additionally, the
platform allows the airline to build new
apps that will support the API Economy
- a commercial exchange of business
functions, capabilities, or competencies
as services packaged in APIs.
Emirates also collaborated with IBM
earlier this year to enhance its Passenger
Service System (PSS). IBM technology
and services will allow Emirates to
re-design its business processes and
streamline airport operations.
By moving its IT Infrastructure delivery
into a managed services model, the
airline will benefit from improved
business application performance,
resilience, scalability, an agile service
delivery model, and significant
operational savings.
Emirates has run its ticketing and
reservations system on the IBM
mainframe for more than 30 years.
IBM’s z Systems is the foundation for all
of the airline’s mission critical data and
transactions.
z Systems technology has enabled
Emirates Airline to process ultra-
high volumes of real-time business
transactions including flight
reservations, inventory, check-in,
ticketing, and flight information.
Emirates Airline has selected IBM
technology to provide its travellers with
the benefit of reliable, secure ticketing
and gate information when and where
they need it, anywhere in the world.
INTELLIGENTCIO
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