FINAL WORD
T
he most successful companies
in attracting talented millennials
(like Google, Apple and Facebook)
are technology innovators. According to
PWC, millennials will form 50% of the
global workforce by 2020. The new age
millennial workforce is the first generation
to enter the workplace with a more
comprehensive grasp of digital tools
than any other. The way that we attract,
engage and manage them must align to
these skills.
In the modern day, all
businesses must be digital
Today’s new technologies are creating
new industries and replacing old business
models. Every enterprise in the world,
regardless of industry, should already be
(or be on the verge of becoming) a truly
digital business. Digital businesses blur
the lines between the digital and physical
world, where the digital part becomes the
true, competitive advantage.
According to PWC, 41% of millennials
would rather communicate electronically
than face-to-face or over the telephone.
It is also a generation that has specific
expectations about how technology is
used in the workplace. Fifty-nine percent
said that an employer providing stateof-the-art technology was important
to them when considering a job, but
that they habitually used workplace
technology alongside their own.
Seventy-eight percent suggested that
accessing technology and devices that
they are familiar with makes them more
effective at work, indicating a clear
need for considering a Bring Your Own
Device (BYOD) strategy. As such, using
cloud-based services together with the
company’s on-premises solutions will be
critical. While different cloud providers
are available, it is always-on, constantly
available data that is central to branching
the millennial digital divide.
Appeal to the future, even
before you know who they are
According to Capita’s Workforce Horizons
study, 94% of HR professionals believe
that it is critical to engage with the very
best talent even before a new position
becomes available. Being open and
90
INTELLIGENTCIO
GREGG PETERSEN
Regional Director, Middle East
and SAARC, Veeam Software
transparent about the expectations of
candidates is important, particularly
through job specifications and
recruitment pages – before a prospective
employee is identified.
The old adage of ‘candidates are also
customers’ rings true here. According to
Gartner research, the Internet of Things
is set to soar by 30% this year, rising to
6.4 billion devices in use globally. Due to
this connectivity explosion, customers
and employees alike expect to engage
with an organisation irrespective of
time and location. For large, well-known
enterprises, it is critical that the future
workforce can engage positively before
they are an employee – whether that
ACCORDING TO A PWC REPORT, 59% (OF
RESPONDENTS) SAID THAT AN EMPLOYER
PROVIDING STATE-OF-THE-ART TECHNOLOGY WAS
IMPORTANT TO THEM WHEN CONSIDERING A JOB,
BUT THAT THEY HABITUALLY USED WORKPLACE
TECHNOLOGY ALONGSIDE THEIR OWN
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