Intelligent CIO Middle East Issue 40 | Page 9

NEWS Avaya opens customer experience centre in KSA OPPO launches in KSA with R17 Series O PPO has announced its official launch in KSA during a high-profile event held in Riyadh. Company executives showcased OPPO’s technological vision and shared their commitment to innovating with partners in the Kingdom. The event was held under the concept of ‘Seize the Night’ and included a combination of interactive fashion and technology exhibitions. Avaya KSA has opened a customer experience centre A vaya Holdings Corp is celebrating the launch of its new office space at the Information Technology and Communications Complex (ITCC), a commercial and housing development that serves as the epicentre of the Riyadh technology community. In what comes as a significant investment in the regional technology ecosystem, the office at ITCC features the first Avaya customer experience centre to be opened in KSA. The centre will serve as a design and test bed for world-class solutions to local business challenges. Open to Avaya customers, channel partners, academics and others, the space features cutting-edge facilities in which local innovators can work to create www.intelligentcio.com technological answers to some of the country’s most pressing challenges. It will enable Avaya’s partners and customers to design solutions embedding advanced technologies such as AI and Blockchain into their contact centre and unified communications platforms. In line with the Saudi Vision 2030, Avaya expects this centre to contribute greatly to the country’s Digital Transformation drive. The new facility also represents Avaya’s widening commitment to the Middle East in general and KSA in particular. The company hires fresh graduates from Saudi universities, and invests heavily into its local channel partner ecosystem, which serves a contact centre industry responsible for the creation of tens of thousands of jobs. OPPO entered the global smartphone market in 2011 and has since become one of the world’s most popular smartphone brands – particularly among young people – with over 200 million consumers around the world using OPPO smartphones. In less than a decade, the company has pioneered several industry firsts in mobile photography and technology. Andy Shi, President of OPPO Middle East and Africa, said: “Our journey has now brought us to KSA, and we are incredibly excited by the opportunities in the Kingdom. “It is a country with a thriving young population, a diversifying economy, and one in which consumers have clearly embraced creative technologies. “We are confident that OPPO will bring a new dynamic to the Kingdom’s consumer electronics space.” The launch coincided with the release of its hero smartphone series, the OPPO R Series, and the availability of its two latest R Series smartphones the OPPO R17 and the OPPO R17 Pro. INTELLIGENTCIO 9