Intelligent CIO Middle East Issue 04 | Page 65

INTELLIGENT BRANDS // Software for Business evolving into a more rich and complex landscape from various sources, enabling the use of practical, variant data use cases. After all, the maximum decision value is in the nodes where traditional BI data — say, financial transactions — and big data are melded together. Data from external sources gives better context Enabling users to see a broad range of factors contributing to their business is becoming more important than ever. With the ability to combine both internal and external data sources, users now have access to more context around their data, which ultimately leads to more insights and better decisions. Adding socio-demographic or location data to analysis easily and quickly can help organisations de-risk some of their management choices. More data storytelling equals more engagement People routinely tell stories in work tasks. In fact, when making a proposal to a group, 86% almost always or often take time to “lay out what has happened previously,” and 80% almost always or often take time to “project forward or to predict possible outcomes.” Storytelling not only personalises the task at hand, but it can also make it more memorable, impactful, and relevant for those that hear it. In 2016, there will no longer be an excuse to “take that offline.” People will use interactive storytelling to deliver information in a more compelling way that prompts them to take action in the moment, when the insight emerges. A screen in the hand is worth two on the desk Mobility is becoming more important than ever for data users. This means that enabling multi-device lensing of BI and analytics will gain importance. For instance, 85% of respondents from the US and 77% of respondents from the rest of the world complete their objectives by using multiple devices simultaneously. Having unlimited access to their data can help users ask “why?” any time, and find the answer quickly. BI and visualisation solutions that don’t support users moving from device to device, often and at speed, will not deliver the kinds of experience that people want. (For the full article, please visit www.intelligentcio.com/me) www.intelligentcio.com At a glance… Infoblox releases its Reporting and Analytics solution Infoblox has announced Infoblox Reporting and Analytics, a powerful solution that unlocks the hidden value of core network services data. In today’s world of increasing network complexity and connected devices, it is imperative for enterprises to have a predictable network infrastructure to stay competitive. Infoblox helps organizations sort through network complexity to find actionable insights that help mitigate security threats, meet compliance requirements, and anticipate future network overloads and failures. Infoblox Reporting and Analytics makes it possible to create custom reports and dashboards almost instantly, through a simple point-and-click interface. These reports are not limited to describing what’s already happened—they can also uniquely predict the future. Traditional prediction methods perform poorly in anticipating spikes or peaks, which are often the cause of outages or the sign of an attack. Through Infoblox patent-pending Exponential Moving Maximum (EMM) filters, peak forecasting accuracy is improved to provide more valuable insights into network status, resource usage, performance, and more. Infoblox Reporting and Analytics also offers virtually unlimited data storage through clustering; users can add more physical or virtual Reporting Appliances as needed to increase the length of data retention, improve query performance, and provide high availability. This additional capacity is available on a pay-as-you-go basis through either perpetual or subscription licenses. Capacity can be upgraded at any time, so it’s easy to match the solution to the everchanging needs of the modern hybrid data centre. Infoblox Reporting and Analytics enables \