INTELLIGENT BRANDS // Green Technology
At a glance…
“TODAY SMALL CELLS
ARE ALSO BEING USED TO
PIONEER VALUE-ADDED
SERVICES SUCH AS
INDOOR GEO-NAVIGATION,
TRAFFIC ANALYSIS AND
MORE ENGAGING DIGITAL
MARKETING PLATFORMS.
THEY TRULY ARE PART
OF TODAY’S SMART CITY
SERVICES.”
connectivity anytime and anywhere, small
cell technology will be able to fulfill this
increasing demand for mobile coverage
capacity requirement in high-density
area, which traditional solutions have not
been able to handle. Small cells are strong
enough to address increased data traffic
within complex vicinities such as stadiums,
shopping malls, traffic hubs, aiding in an
improved user experience” notes by Marvin
Chen, Vice President of Huawei Small Cell
Product Line.
“Today small cells are also being used to
pioneer value-added services such as indoor
geo-navigation, traffic analysis and more
engaging digital marketing platforms. They
truly are part of today’s smart city services.”
Globally Huawei has launched multiband,
multi-mode small cells and has won more
than 180 small cell contracts. As a flagship
Huawei small cell solution, the company’s
LampSite offering has already been
deployed in public areas like the popular
Dubai Mall, with connectivity complaint
rates reduced by around 70%.
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INTELLIGENTCIO
Integrating green IT into
core business operations
on the rise, says Gartner
“Green IT is moving beyond the
environmental characteristics
of IT equipment, allowing
organisations to improve
their environmental footprint
by using equipment and
services that have a lowcarbon footprint themselves,”
says Vishal Tripathi, research director at Gartner. “As a result, the
identification of wasteful and inefficient - or worse, environmentally
harmful - consumption is becoming essential.”
“Gartner’s 2015 Hype Cycle for green IT provides a specific view of
the adoption of green technologies and practices in enterprises’
organisations, said Anshul Gupta, research director at Gartner. It
explores relevant green IT technologies, solutions and strategies
that impact corporations, and the economy as a whole, to maintain
sustainable growth. Enterprises can use the Hype Cycle to get an
overall perspective, and to compare how certain technology use cases
are faring in adoption versus others.
Many technologies in data centre, storage and desktops have
significantly reduced their energy consumption and have gone
mainstream in their reduction of energy intake in idle modes and
during a use phase. In Europe, the Ecodesign Directive 2005/32/
EC provides the framework for all energy-using consumer goods
to be designed using the smallest energy footprint. CIOs and IT
leaders who consider energy efficiency in sleep modes, or internal
power supply efficiency, should look at extreme low-energy servers,
together with server digital power module management systems and
data center infrastructure management tools. On the mature side,
E-Textbooks, which eliminate the use of paper, have a tremendous
impact on energy efficiency and resource consumption.
The operational cost of making energy-efficient resources available
is pressuring CIOs to develop strategies to optimise their utilisation
of information and communication technology, including
companywide energy management, while not compromising on the
growth or deployment of newer technologies. Gartner analysts see
capacity planning and management tools, which design the power
requirements for not only individual technologies, but also for an entire
process or architecture, at the top of the Hype Cycle. This year, the Hype
Cycle includes asset performance management for the first time.
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