Intelligent CIO Middle East Issue 03 | Page 8

NEWS KSA Sophos to kick-off multi-country roadshows across region Sophos, the provider of network and endpoint security, has announced its Middle East roadshow. Dubbed “Discover Sophos Roadshow”, this tour shall connect with over 150+ key partners across Middle East as it moves through different countries. Having concluded its series of Africa partner tours, Sophos is set to launch Middle East edition of “Discover Sophos” roadshow with Turkey on 16th of December 2015, to be followed by events in Jordan, Saudi Arabia and finally culminating in UAE during January 2016. With this tour, Sophos will address over 150 existing and potential channel resellers, independent software vendors (ISVs), system integrators (SIs) and technology partners who market, develop, sell and implement Sophos security solutions in the region. Among new opportunities and channel initiatives, the roadshow aims to launch full range of Sophos security products and educate partners on next generation of end-user, network and server protection solutions. The roadshow shall also announce several partner enablement initiatives including skills development, training and certification programs and incentives for growth. balance without the need of using their credit cards. Direct Carrier Billing allows users of select mobile operators to pay for digital content on Google Play by billing purchases to their mobile accounts; postpaid or prepaid. Mobily launches direct carrier billing with Google Once the payment option is set up, customers will be able to charge app and content purchases from the Play Store directly to their mobile accounts. Mobily launches this service to enrich its customer experience, which in line with the company’s strategy that aims to empower the customers with various choices. Etihad Etisalat (Mobily) has announced the launch of direct carrier billing service with Google, to make it easier for Android users to purchase apps, games, and digital content on their devices. The Google Play store is the official application store for Android smartphones and tablets. Google makes software applications, music, movies and books available for purchase and download through the store 8 INTELLIGENTCIO With the introduction of direct carrier billing with Google, Mobily’s customers can now perform any online purchase transaction through the Google Play Store by paying for their purchases via their mobile phone www.intelligentcio.com