INTELLIGENT BRANDS // Cloud
Veeam expert: 2018 is the Year
of the ‘Always-On Cloud’
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Paul Mattes, VP of Global
Cloud Group, Veeam,
tells us how availability
has become key to
the efficiency of cloud
computing. He says
enterprises that are let
down by a lack of cloud
availability will find it easy
to switch to a competitor.
www.intelligentcio.com
C
loud computing was really born
just over 10 years ago, after a few
stumbles and early course corrections,
the pace of innovation is now accelerating
dramatically. Enterprises’ increasing reliance
on the cloud to deliver the simplicity and
efficiency their customers and partners
demand now means that data protection
and availability are pivotal concerns. Any
firm can have the best AI-based customer
intelligence platform in the world but if it’s
not available for days the value is lost.
But as the cloud computing landscape
continues to rapidly evolve, no-one really
knows for sure what the future holds.
However, here is what we think the four key
themes for the cloud in 2018 will be:
• Multi-cloud environments will become
the norm as no single cloud platform is
perfect for every workload. The tools and
platforms for managing across them will
continue to mature and drive seamless
integration across clouds. It’s no longer
a question of ‘if’ an organisation will
move some or all of its assets to the
cloud but ‘when’ and ‘how’. There is a
plethora of ways in which companies can
leverage cloud platforms and it’s now
become a matter of ‘which ones should
I leverage?’ Solving the move to the
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