Intelligent CIO Middle East Issue 23 - Page 79

INDUSTRY WATCH “BUSINESSES STILL LACK CONFIDENCE IN WHERE TO PLACE SPECIFIC WORKLOADS.” T he global research from Pure Storage, which included a survey of 500 IT decision makers in the MEA region, finds that 72% of businesses in the region are committed to being information- based companies and as such, are embracing digital transformation. The key factors driving adoption of digital solutions in the region are new business models (52%), need for faster innovation (47%), customer demand (47%), competition (43%), new customer acquisition (43%) and cost savings initiatives (42%). It’s clear that businesses in the region are facing digital transformation head-on, as 77% see more demand in the business for real-time analytics and interactive simulations than a year ago and digital solutions are typically driving almost half of revenue (47% on average) for MEA organisations today. But despite this growth, technical complexity (53%) and reliance on IT to deliver strategy (41%) have prevented businesses in the MEA region from truly becoming digital. Public, private and hybrid cloud, SaaS and traditional on- premises all have momentum, but businesses still lack confidence in where to place specific workloads: • On average, businesses in the MEA region are running 48% of applications with traditional on-premise IT – higher than both public cloud (23%) or private cloud (24%) • Security (57%), availability (52%) and performance (47%) are cited as key drivers for continued use of traditional on-premise and as such, 39% of businesses expect their on- premise usage to grow over the next 18-24 months James Petter, Vice President, EMEA at Pure Storage • Although, security continues to be cited as the main concern with public cloud (38%), 69% of businesses say they will increase their public cloud usage in the next 18-24 months. In parallel, private cloud (57%) and SaaS (56%) usage are also expected to grow in the same timeframe. • Interestingly, 76% of businesses in the MEA region think that cloud and on-premise should complement one another rather than compete “Evolution 2017 shows that businesses in the Middle East and Africa are making significant steps towards digital transformation, but the report also reveals some key barriers to progress. Cloud confusion seems evident in workload fragmentation and cloud repatriation. As data volumes continue to grow and unlock greater opportunities, managing and harnessing data with a future-proofed approach is essential for organisations in the region,” said James Petter, Vice President, EMEA at Pure Storage. “Pure’s vision is to help customers put their data to work, by delivering an INTELLIGENTCIO 79