INTELLIGENT BRANDS // Green Technology
Curbing the carbon
Aware of the increased
usage and importance
of datacentres in today’s
business environment,
planning and designing
strategies are key to their
efficiency says Yasser
Zeineldin, CEO, eHosting
DataFort (eHDF).
I
n the last 12 months, eHDF has
worked towards enhancing its
datacentre and has invested more
than AED20 million in its T3 datacentre
upgrades. These investments were
strategically implemented to tackle the
future demand for datacentre usage
in the Middle East, which is witnessing
continued growth. The investments will
also enhance and widen the portfolio of
services offered. factors that help in saving electrical
power consumption. There has been
a replacement of cooling units with
the latest features such as a dynamic
compressor, demand-based cooling
and the use of an environmentally
friendly refrigerant. The essence lies
in the amount of electricity saved,
which equates to a reduction in
carbon footprint which is, of course, a
tremendous help to the environment.
Conscious of the increase in the
managed and datacentre service
markets in the UAE, eHDF has charted
out a strong plan to strengthen its
datacentres in Dubai. Focusing on
efficiency and cooling, this has greatly
affected energy management, taking
eHDF a step closer to becoming a
sustainable green datacentre. By
adopting best practices, the company
has gained the following benefits: The dynamic compressor provides
efficient electricity usage entirely
based on load factors and demand,
rather than operating in a continuous
manner where there was unwanted
usage. Similarly, another significant
aspect to the changes is the
introduction of more environmentally
friendly refrigerants, which cool the
datacentre more competently.
Power Usage Effectiveness
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Better reliability of IT equipment
Increased cooling unit efficiency
Increased cooling unit capacity
Reduced operating expenses
Components spearheading
this movement
Cold aisle containment and demand-
based cooling are the two main
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INTELLIGENTCIO
Lowering Power Usage Effectiveness
(PUE) is another feature the datacentre
aims to achieve through improved
cooling, hot aisle–cold aisle segregation,
overhead structured cabling and air
containments. It also acts as a critical
metric in measuring the datacentre’s
efficiency in power usage as well as
the usage in computing equipment in
“Focusing on
efficiency and
cooling, this
has greatly
affected energy
management,
taking eHDF
a step closer
to becoming
a sustainable
green
datacentre.”
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