FINAL WORD
“THE CLOUD ALSO ELIMINATES
THE INCONVENIENCE OF
GEOGRAPHY, BY ENABLING LIVE
COLLABORATION OF TEAMS
SEPARATED BY OCEANS.”
Connected by the ever-present
cloud, these solutions allow
manufacturers to lower operating
costs by more quickly identifying and
addressing inefficiencies. The cloud
also eliminates the inconvenience
of geography, by enabling live
collaboration of teams separated by
oceans. And, through its flexibility,
the cloud further enhances customer
experiences, by allowing the
manufacturer to adapt quickly to
changing preferences.
Because of IoT, deep monitoring of
the entire operational chain becomes
possible. Innovation becomes a daily
activity, as agile analytics converts
gathered data into actionable
insights. Indeed, the business model
itself is in constant flux, being tweaked
in real time to better serve both the
manufacturer and its customers.
Retail
Karim Talhouk, Dynamics 365 Lead, Microsoft Gulf
into revenue. The ability to syphon off
the right data and deliver actionable
intelligence to predict customer needs,
optimise stock levels, monitor the supply
chain and identify possible areas for
operational improvement, is vital. central role in digital transformation
projects. Operations are being optimised
across the Gulf region by shrewd use
of this emerging technology standard,
as manufacturing businesses become
convinced of its benefits.
Manufacturing IoT-integrated ERP and Field Service
solutions can be used to track land,
sea and air fleets and shipments; they
can be used to track customers; and
they can be used to monitor products,
premises and supply chains.
In the manufacturing sector, the
Internet of Things – now provided
for by some ERP platforms, including
Microsoft Dynamics 365 – is taking a
94
INTELLIGENTCIO
Juggling the changing needs of
shoppers who are increasingly digital
natives is fraught with challenges.
Millennials were born into data
jungles, where they have become
adept at foraging for information on
products before buying. Although
recent data suggests most sales still
take place in brick-and-mortar stores,
a 2017 eMarketer survey in the US
saw 89% of marketing professionals
reporting a substantial increase in
revenues when their company’s apps
and websites were personalised for
their customers.
Within stores themselves, millennials
will come to expect mobile points of
sale. In retail companies across the
GCC, face-to-face services are being
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