PROJECT UPDATE
BAHRAIN
BAHRAIN
Bahrain Petroleum Company has chosen Avaya to transform its network infrastructure. In
line with its business objectives of digital transformation and rebranding, Bapco will deploy
Avaya’s next-generation fabric networking technology to power the corporate network across
locations in Bahrain, enabling the company to add services and devices in IoT. The first
company to discover oil in the Arabian Peninsula in 1932, Bapco will become the first company
in Middle East and North Africa’s oil and gas to deploy Avaya fabric networking. The new
network infrastructure will provide connectivity for voice, data, CCTV, video, digital signage.
The technology will enable Bapco to take advantage of cloud, mobility and IoT. Bapco is an
important contributor to modern Bahrain, accounting for a significant portion of the region’s
energy-related activities.
UAE
UAE
MAX, the largest value fashion brand in the region, has undergone a digital transformation to simplify
and enhance shopping experience for customers. Max now serves customers in over 350 stores across 16
countries. Max’s digital transformation is underpinned by launch of its new online shopping website and
applications for iOS and Android devices. Max also launched a way to shop directly from their Instagram
account. Max has transformed the shopping experience of customers. Response to the new site has
been phenomenal with over 2.5 million page views. The site offers free delivery on online orders above
a value. For the Landmark Group loyalty programme members Max has now linked online purchases to
memberships, making it easy to earn and redeem points across online and offline platforms.
www.intelligentcio.com
INTELLIGENTCIO
21
21