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FEATURE: SAAS
Putting AI
in the business user’s
hands with SaaS
The use of AI in business is
an extremely controversial
subject as some believe it will
enhance workplace efficiency,
while others believe it will
disrupt it. Kyle Shamorian
Content Marketing Manager at
Cleverbridge talks us through
how AI can automate and work
alongside SaaS.
T
he fervent push from traditional models of software to Software-
as-a-Service (SaaS) within the last decade has enabled end-users
to sidestep some of the key hurdles associated with software
maintenance and implementation. Chief among them include ease
of installation and upgrades, streamlined testing and training, and
minimising an otherwise large upfront cost. As SaaS trends evolve
further still, Artificial Intelligence (AI) and Machine Learning (ML) have
staked their claim among the topics dominating the SaaS conversation,
as many analysts peg AI as the next big shift in the market.
As AI becomes a more integral part of that evolution, let’s explore a
few ways in which SaaS companies can take advantage of and in some
cases prepare for, market disruption in the months and years to come.
SaaS automation
AI essentially aggregates large quantities of data – in this case
customer data – and distils it into automatic processes normally
accomplished by humans.
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