NEWS
Blue Turtle launches FinTech go-tomarket for Africa partnerships and the collective experience of the Blue Turtle team , providing customers with a partner that understands their business and technology challenges , as well as ensuring their alignment to global trends .
“ These new technology offerings are combined with consulting expertise to enable our customers to better embrace digital disruption while at the same time ensuring they meet with compliance regulations every step of the way ,” said Justin Arnoldi , Head of FinTech , Blue Turtle .
Blue Turtle has unveiled a new go-to market strategy
Blue Turtle , a leader in enterprise technology management , has unveiled a new go-to-market strategy which will assist financial services companies to better make use of new technology to drive business . As part of this strategy , Blue Turtle has partnered with some exciting new software providers in the FinTech space . The strategy brings together technology innovations , international
The global financial industry has seen increasing disruption due to new technologies aimed at improving financial activities , which are not only being used by banks , but also insurance companies , telecoms , medical aid companies and e-commerce in general .
Increasingly digital technologies are being specialised to vertical markets , none more so than financial services . It is with this that Blue Turtle has carefully selected leading technology partners to drive initiatives such as digital customer engagement and service , mobile customer on-boarding , Know-Your-Customer ( KYC ), regulatory compliance , fraud prevention , real-time business analysis and revenue optimisation .
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BBM signs Eskimi as exclusive mobile advertising partner in Nigeria
strength to strength . Its expertise in digital marketing and audience segmentation will help to yield better performance for BBM ’ s advertising partners .”
BBM and Eskimi have signed an exclusive mobile advertising partnership in Nigeria
BBM and Eskimi , a global programmatic platform , have announced an exclusive mobile advertising partnership in Nigeria .
The combined market-leading , mobile first solutions of Eskimi and BBM enable brands and advertisers to reach and engage with mobile audiences on both Android and iOS across Nigeria .
“ BBM works with best-in-breed partners globally , in a continuous effort to provide an enriched user experience , while delivering optimal results to brands and advertisers ,” said Matthew Talbot , CEO of Creative Media Works , the company that operates and runs BBM Consumer globally . “ Eskimi has an existing programmatic platform and operation in Nigeria that is growing from
BBM ’ s wide range of native ad units , including video advertising opportunities , offer brands specific demographics and geographic targeting capabilities , drive viral awareness and promote direct purchase actions without leaving the app .
Vytautas Paukstys , CEO of Eskimi added : “ We are committed to delivering the best content sources for our clients and we ’ re extremely happy to partner with BBM .
“ This partnership will enable us to deliver premium and unique inventories to our clients and offer new ad formats .”
BBM offers a variety of content and services in addition to the core functionality of chat . www . intelligentcio . com INTELLIGENTCIO
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