ONLINE SUCCESS for $25 or Less
By Shawna Solomon
I
started my online boutique with less than $25 and
my laptop. Yes, you read that correctly…just $25 and
my laptop. Now, six years later, I have a fashion brand
and a brick-and-mortar retail store. I’ll be honest, I
didn’t do things the traditional way and definitely skipped
some steps…but I made it happen. Here’s how I started
my online boutique.
Step 1: Getting Started (Quickly)
First, what do you want to sell and to whom? In the beginning, keep it simple by focusing on one or two things
(e.g. accessories, clothing and shoes, lingerie, etc). I chose
lingerie. Once you have a category, come up with a name for
your boutique. Try not to pick anything that’s too specific
to one category. You want to be able to expand later! Make
sure no other boutiques have the same name, and check out
GoDaddy