“The best part about designing both women
and menswear is seeing my drawings come to
life—the ability to finally see, touch and smell
the long process of creative work that came
from a great vision,” Licud divulges.
Inspired by John Galliano’s quirky and
colourful work with Dior, as well as the avant-
garde gowns by the sublime mastermind,
Alexander McQueen, Licud adopts elements of
their style in his energetic, edgy designs. “Their
works were always bold and disturbing—haute
drama on the runway,” Licud admires.
In the process of developing his unique style,
Licud borrowed heavily from architecture.
Since childhood, he adored the artistic value
of architecture and fashion. While the design
of houses and buildings primarily lured his
interest, the “inner-workings” of gowns and
dresses ultimately won Licud’s lasting devotion.
Watching television shows like Miss Universe as
a child, he remembers how “shiny, shimmery
and silky” the sophisticated gowns were, “like
silhouettes made from the sky.”
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