FASHION + BEAUTY
The Next Big Beauty Trend
LASH EXTENSIONS BY
Lash CC
THERE ALWAYS SEEMS TO BE HYPE AROUND THE ‘ NEXT BIG THING ’, ESPECIALLY IN THE BEAUTY INDUSTRY . FROM WONDER PRODUCTS THAT CLAIM TO DELIVER EPIC RESULTS TO TREATMENTS THAT AIM TO REJUVENATE AND REVITALIZE , AND OF COURSE AGE-DEFYING MIRACLES . SO TO SAY I WAS INTRIGUED TO INVESTIGATE THE GROWING TREND FOR EYELASH EXTENSIONS WAS AN UNDERSTATEMENT , BUT TO DO SO WITH EAST KENT ’ S LASH PIONEER AND FOUNDER OF LASH CC , INGRID CARTER , WAS THE PROVERBIAL ICING ON THIS LASH CAKE ! BY SAMANTHA READY
Arriving at Lash CC ’ s inaugural salon in Broadstairs I was full of excitement and a little trepidation . I mean , as a lash extension novice , just what are lash extensions ? What ’ s the difference between the different types ? How long do they last ? What is a lash menu ? Where do I even begin ?
Well , my fears were truly allayed , for Ingrid was not only the epitome of professionalism , knowledge , and lash perfectionism , but was also genuinely welcoming and friendly .
Having fallen under her own lash extension spell whilst working in corporate London , she had become increasingly frustrated with the varying standards , substandard products , insufficient training , and poor service in the growing lash industry .
Loving the look and confidence that great lash extensions can bring and seeing a gap in the market , the dream to found the leading lash brand was formed .
Fast forward through some significant research , engagement with industry pioneers to secure the best products , technology and techniques – not to mention accredited training with the country ’ s leading ‘ lash artist ’ – and Lash CC was formed , and lucky for us , opened in Kent .
Ingrid explained that lash extensions began with classic lashes , where one lash extension is applied to each natural lash . The result is a natural , longer and slightly fuller effect lash and is a perfect starting point for lash extension virgins who want to try a more subtle look .
But of course as the industry is growing and trends change , the latest look to try is the volume lashes or ‘ Russian Volume ’ ( after their Eastern European roots ) – and Lash CC is currently the only dedicated practitioner in Thanet .
Available with either natural , impact or dramatic results , uber-fine lashes are applied in fans to each natural lash , to suit the needs of each client and provide a perfect look .
So to my personal consultation whereby factors such as eye shape , regular makeup useage , aims and lifestyle are taken into consideration before lash recommendations are made and a patch test is carried out , having settled on a set of natural Russian volume lashes I counted down the days to my lash appointment .
The session was a relaxing , albeit lengthy , affair , beginning with a lash shampoo and thorough cleansing and priming – a full 20 minutes of preparation . As Ingrid was keen to point out , the appointment is about 2 1 / 2 hours long , for good reason . Not only is there the best prep to achieve the best results ; her application is a painstaking , perfectionist approach to applying hand prepared fans to each natural lash – of which there are in the region of 120-150 on each eye ! The extensions , with the right aftercare , can last up to 5-6 weeks !
Her main warning ? Avoid anyone who says that they can deliver lash results in less time – you just can ’ t properly !
And so of course to the end result … well see for yourself in the pictures . I am the proud owner of natural looking voluminous lashes , and I love them ! Not only is my morning routine quicker — no more mascara for me – they really do enhance my eyes and appearance ; the ultimate confidence boost !
Russian Volume Natural 2D / 3D lash appointments last for 2hrs 30mins and start at £ 57.50
Lash CC 11a Queens Road Broadstairs Kent CT10 1NU 01843 791 584 07919 447792 contact @ lashcc . com www . lashcc . com
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