insideKENT Magazine Issue 36 - March 2015 | Page 153

3 GOOD REASONS WHY YOU SHOULD
USE VIDEO FOR YOUR BUSINESS

OVER 70% OF MARKETERS SAY VIDEO CONVERSION RATES
OUTPERFORM OTHER MARKETING CONTENT
Video is arguably one of the most
powerful and quickest ways of getting
across services, products or campaigns.
With so many channels and marketing
opportunities available to the marketer
today, video should be at the top of
your list. It is one of the most effective
tools you have to deliver successful
marketing. Our team gives three
compelling reasons why you should
use video in your online marketing
strategy in 2015.

1. Increases customer
conversion
The top reason why you should use
video in your content marketing plan
is that videos convert mo &R7W7F