insideKENT Magazine Issue 102 - October 2020 | Page 22

FARMTOFORK

FOODARI :

FRESH FROM THE FARM
“ ONCE IN YOUR LIFE YOU NEED A DOCTOR , A LAWYER , A POLICEMAN AND A PREACHER , BUT EVERY DAY , THREE TIMES A DAY , YOU NEED A FARMER ”
And Kent farmers and producers are the best ! In March 2020 , in response to Covid-19 , Foodari Home Delivery was launched - almost overnight . At the heart of the business is a local ethos : it ’ s a local Kent business , sourcing - wherever possible - Kent produce , and serving local people and communities .
Every member of the team at Foodari lives in Kent and they all know and understand the very special seasonality of the Garden of England . Working with our fantastic local growers , Foodari has delivered over 2500 Kentish berry boxes to people across Kent , and almost 8000 bunches of Kentish asparagus !
As some lockdown restrictions eased , Foodari Home Delivery evolved into a second phase . Crucially , over the summer they surveyed their 4500 customers to find out - from the people that matter most - what was working with their offer , and where they could improve . This means that Foodari Home Delivery has been shaped by the feedback of local people .
And , quite simply , that ’ s what you see today - a local business , supporting local farmers , serving local people .
And here ’ s some responses from their customers …
“ I have been a customer since almost the beginning of lockdown and I love how you have developed and grown over the last few months . I am so glad I found you despite the circumstances , and love how you include seasonal fruit and vegetables locally sourced . I was hoping you would include cob nuts and I wasn ' t disappointed !”
“ Amazing ! Ordered large box and an essentials box … BEAUTIFUL food , quick and prompt delivery . I will continue to shop with you after the COVID madness . An asset to Kent . THANK YOU ”
And there ’ s no standing still at the Foodari farm . They are shortly launching a new website ( again , in response to customer feedback ) making ordering quicker and simpler , as well as their autumn range of simple meal solutions . We can ’ t wait to see both ! They have also gone the extra mile to ensure they can continue to offer next day delivery across Kent . The great value they offer by leveraging the wholesale business continues too - their medium Fruit and Veg Box includes over 20 varieties for just £ 25 .
Seeing Foodari evolve to meet the challenge of Covid in a way that puts Kent producers and Kent communities at its heart has been an inspiration for all of us . And , at the request of local Kent customers , they are continuing the business in the same spirit today - check them out at www . foodarihomedelivery . com
insideKENT readers can enjoy a 15 % discount until 4 November 2020 with code : INSIDEKENT15
22