Ingenieur Vol 62 April-June 2015 Ingenieur Vol 62 April-June 2015 | Page 71

Huawei’s Training Centre centres and 45 training centres worldwide. Similar products and solutions are applied in over 170 countries and regions worldwide. Through these innovation centres and collaboration with partners globally, Huawei is transforming its global value chain into a larger global innovation platform, enabling customers worldwide to leverage this platform and the latest innovations from all over the world in the shortest amount of time. However, localisation is not just about hiring local staff, paying local taxes, and developing localised products. Our view is that the next level of localisation is about collaborating with the best local businesses in various disciplines and specialised fields, and integrating their innovations into our global value chain. By doing this, local innovation can be promoted and utilised globally, making local innovation truly valuable in the global ecosystem. The globalisation strategy is in line with Huawei’s corporate and product strategies. The strategic target of Huawei is to become a worldleading ICT solution provider. To achieve this target, Huawei expanded its businesses in the global market to satisfy the needs of carriers and customers all over the world. To achieve strategic goals and expand overseas markets, Huawei sharpened its differentiated competitive edges in such aspects as product research and development, content translation, and management and organisational structures. It improved the quality of its products and services, and satisfied the localisation requirements of customers all over the world. In 2014, around 65%-70% of Huawei’s US$47 billion revenue came from overseas markets. More than 45 world-leading carriers have chosen Huawei as their partner. This requires a quicker response to global markets. To satisfy productspecific localisation requirements of customers in different countries and regions, Huawei developed pertinent globalisation strategies according to product characteristics and target markets, and designed and developed products in accordance with Huawei’s internationalisation requirements. Huawei ensured that its products are equipped with basic localised capabilities. That is to say, Huawei products can be easily adapted to the local requirements of customers from different countries and regions without much modification or even reengineering. In addition, the products can be delivered in the shortest time possible. Globalised de sign and development are indispensable to satisfy the needs of a global presence, market expansion and new carriers. Huawei recognises that without clear- 69