IN Mt. Lebanon Summer 2018 | Page 38

SPONSORED CONTENT BUSINESS SPOTLIGHT SPONSORED CONTENT Howard Hanna’s Lauren Coulter Personal Attention and Service for Every Client “Lauren was fantastic to work with! She helped us with two transactions- purchasing a new home and selling our old home, both in Mt. Lebanon. Lauren is personable, easy to work with, very responsive and knowledgeable (we had so many questions). Her calm and positive demeanor made what could have been very stressful experiences into great ones. We'd recommend her in a heartbeat to anyone!”- Nate Natale and Kelley Shell F or Realtor Lauren Coulter, getting into real estate was one of life’s happy accidents. “Our family has a Home in Deep Creek where some friends were looking at buying a house and they asked me to help out. It sparked me,” she said. “It was fun. It was exciting. I was helping somebody and making their dream happen... and from there, it just boomed.” That first experience prompted a career change, and Coulter’s been helping to make her clients’ dreams happen ever since. Priding herself on a level of service and commitment unparalleled among the competition, Coulter’s not only in the top 3 percent in sales nationally, but she’s also ranked one of Howard Hanna’s Best of the Best. As a resident of Mt. Lebanon, Coulter is extremely knowledgeable in that area and the South Hills as a whole. She grew up in Cranberry, which rounds out her familiarity with markets throughout the region, and frequently shepherds clients looking to make a move from the North Hills to the South Hills and vice versa. “I do whatever I can, everything possible, to help my clients,“ Coulter said. 36 724.942.0940 TO ADVERTISE ❘ “Buying and selling can be really stressful for a lot of people because there are so many emotions involved. I try to make it as seamless as possible for them and smooth out the bumps with my access to a network of vendors and contractors that I’ve used myself.” With specialties that include step-up buying, luxury homes, new construction and first-time homebuyers, Coulter’s experience is second to none in the South Hills market landscape. “It’s a sellers market right now and a lot of agents try to fast-track clients on the market as quickly as possible without taking into consideration things that the house may need to fetch top dollar,” she notes. “I tour my clients’ homes and pick out what needs to be done for the property, things that need to be addressed up-front that clients can correct. This leads to a faster sell in the end because you don’t run into snags.” Coulter added that if you are thinking about selling in the near future, talking to a Realtor to find out how to get your house ready and its real market value is a must. And for her clients who are committed to selling, her marketing starts as soon as they decide to sell. icmags.com “I do a lot of pre-marketing before the house is even on the Multilist— sneak-peek videos and professional photography that get the ball rolling as far as generating interest and buzz about the home,” she explained. “You can’t just stick a sign in the yard and hope it sells fast in a market like this; you need someone who knows the staging process and who can get that interest from the get-go.” For more information on Howard Hanna’s Lauren Coulter and to see all of her current listings, visit laurencoulter. howardhanna.com. Her office is located in the heart of Mt. Lebanon at 701 Washington Road, 15228, and you can reach her by phone at 724.816.3210.