IGNIS WINTER 2016-2017 | Page 11

People’s Choice In the 1990s conceptual artists Vitaly Komar (1943-) and Alexander Melamid (1945-) began a series of works called “People’s Choice” looking at common/lowest denominator culture or as they termed it “democracy and elitism by statistics”. They wondered what the arts would look like if they are created to please the greatest number of people. What kind of culture is produced by a society that lives and governs itself by opinion polls? Based on the results of nationwide surveys by polling companies in a dozen countries they created an aggregate of the most and least wanted paintings and songs (the latter in collaboration with composer Dave Soldier). The Most Wanted Artwork (except in Holland) is mostly-blue landscape with water, people, and animals. The Most Unwanted Artwork was an abstract design of jagged shapes in gold, orange, and yellow. The art created for each country can be seen at awp.diaart.org/km/index.php The Most Wanted Song includes instruments like the guitar, bass, piano and drums, and lyrics about love sung in a Celine-Dion-like fashion. https://www.youtube.com/watch?v=McIfIx29tSg The Most Unwanted Song includes bagpipes, cowboy music, an opera singer, rapping and a children’s choir! Komar and Melamid stated that “fewer than 200 individuals of the world’s total population will enjoy this” at 22 minutes long they might be right! KOMAR AND MELAMID’S Most Unwanted Song Embed video: https://www.youtube.com/watch?v=-gPuH1yeZ08 IGNIS 11