& PR
CONSULTING
Consulting Mobile Gaming SEO/SEM Services
s Income Access Income Access Income Access
s Paysafe’s Income Access
is a recognised leader in
the iGaming industry and
has developed a unique
expertise in digital marketing
for online gaming over its 15
years in operation. Paysafe’s Income Access has
been a leader in the mobile
iGaming space since 2006.
With the steady growth
of native apps and shift in
customer preferences and
behaviour, Income Access
has recognised the need for
a mobile-tracking solution.
Through the development of
its SDK and integration with
third-party suppliers, the
Income Access platform has
evolved to track and report
the performance of mobile
app and web products,
enabling player acquisition
to be optimised.
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The marketing team at
Income Access provides
strategy and implementation
support across the
following channels a liate
programme management,
media buying (traditional
and programmatic), search
engine marketing, social
media marketing, app store
optimisation (ASO), content
marketing and web design.
Income Access increasingly
supports newly-launched
operators in both land-
based casino and digital
environments to evaluate
their digital presence and
identify opportunities within
their competitive spaces.
Strategies are put in place to
increase customer retention
and brand engagement,
as well as grow customer
databases through targeted
acquisition marketing.
Contact:
T: +1 514 849 8595
E: [email protected]
incomeaccess.com
52 | Marketplace 2017/18
Within the company’s
multi-channel acquisition
tracking platform, operators
can create and optimise
campaigns by product and
device, as well as measure
campaign performance
alongside traditional web-
based content.
A liates can also benefi t
by promoting native app
products as well as use their
own apps to drive tra c
to a liated sites while
maintaining full visibility on
the performance of their
mobile specifi c campaigns.
Contact:
T: +1 514 849 8595
E: [email protected]
incomeaccess.com
ponsored by
Paysafe’s Income Access
Providing independent
delivers search engine
consultancy and investment
optimisation (SEO) and
to online and broader
mobile search engine
gaming companies
globally
marketing (SEM) services
gaming organisations th
ThinkStrategy
want to stand out, drive
targeted organic (unpaid
ThinkMarketing
and paid tra c and imp
ThinkMobile
customer conversions.
ThinkSocial
These activities are part
a larger portfolio of digit
ThinkPayments
mar eting services o er
ThinkInvestment
by Income Access, includ
display advertising, socia
media marketing, mobile
search marketing, email
marketing and content
creation.
The Income Access SEM
specialists work with
partners to identify web
strengths and weakness
and examine industry
competitors and best
practices. Combining SEO
with paid search (PPC),
link building and conten
creation, Income Access
SEM team creates tailore
marketing strategies tha
boost online brand expo
and improve site author
and reach.
Contact:
T: +1 514 849 8595
E: inquire@incomeaccess
++44 (0)1534 748642
incomeaccess.com
[email protected]
www.ThinkGamingGlobal.com
4 | Marketplace 2017/18