SPORTSBETTING SOFTWARE
The advantages of having all of this ‘under one
roof’ to any operator is clear. It’s the power of our
innovation that creates value for our customers
and gives them an all-important competitive
advantage – based on market insight, expertise
and knowledge sharing.
There are six solution pillars that we at
Sportradar (and within our Betradar brand
name) believe are essential for a successful
bookmaking operation:
Flexible Betting Solutions
For us they must provide everything needed to
create and manage your sports betting offer. This
is especially important in today’s increasingly
competitive market where it is essential to keep
operational costs as low as possible. At Betradar
our Betting Solutions comprise all the necessary
services to run a successful bookmaker operation,
such as fi xtures, results, odds compiling, trading
tools, in-running services, front-end content
solutions (including statistics, live scores and
live data visualisation), live streaming. innovative
gaming and esports solutions. Our comprehensive
Live Betting Solutions, in particular, are designed
to be as secure and reliable as possible. Especially
as our round-the-clock coverage amounts up to
over 20,000 live events each month for more
than 20 sports – including over 65,000 live tennis
matches a year.
Managed Trading Services
Speaking of our Managed Trading Services, this
product sees Betradar offer a bet-by-bet, selection-
by-selection guaranteed return, allowing the more
risk averse operators or start-ups to offer sports
betting without putting their fi nancials at risk.
Not only does this offer peace of mind and a way
into a previously treacherous betting segment,
it also allows operators to focus on other priorities,
whether that be marketing, localisation, innovation,
customer service or customer acquisition.
Betradar’s Managed Trading Services – The tailor-made
risk management solution
Sponsored by
Marketplace 2017/18 | 135