iGB Marketplace Directory 2017/18 | Page 113

PAYMENT SOLUTIONS rate. Though ECommPay predicts that credit and debit cards will sustain strong positions in iGaming, operators should familiarize themselves with the trusted alternative payment systems preferred by local audiences. Reliable, experienced payment providers can consult iGaming merchants on regional differences, connecting a comprehensive portfolio of alternative payment systems across target markets quickly and effi ciently. Innovative payment technologies As the e-Commerce industry continues to grow and develop at an incredible rate, the payments industry must move forward in tandem, if not several steps ahead. From bespoke payment features such as smart routing, payments cascading, and fully customizable interfaces to cutting edge proprietary risk management solutions, payment services providers engineer the tools and technologies necessary to keep iGaming merchants ahead of competition. An effective payments partner plays a critical role in the development of an iGaming operator’s business, as well as in its ongoing success, and, as such, cannot be overstated. Beyond simply Sponsored by processing transactions, highly experienced payment providers need to play various roles in the payments process, offering back offi ce management services, fraud protection, legal advice, customer journey and business development suggestions. ECommPay encourages iGaming merchants to look for a tailored, bespoke approach to each aspect of their business, ensuring mutual understanding and the attainment of their business objectives. Paul Marcantonio, Head of UK and Western Europe at ECommPay Contact details: E: [email protected] T: +44 (0) 2030360043 www.ecommpay.com Marketplace 2017/18 | 113