Lottery Software
with all the latest technologies and a wellsupported integration API make sure that there
are no unnecessary technical limits imposed on
operators.
Operational Independence: Our business
model allows our operators to have their own
commercial contracts with game suppliers in a
way that removes all conflicts of interest between
the platform supplier and our operator clients.
Unified Player View – Player Management and
CRM: Wide range of player data are stored in one
unified place, accessible from a single screen that
gives a comprehensive unified player view. Player
management is simplified and the basic CRM
functionality in the platform is now sufficient
for most operators without creating a need
for additional third party functionality. Player
management and customer support interaction
data can be used to trigger rules, notifications or
even alerts and be utilized in custom segments
during the game.
Key Marketing Features: In order for Lotteries
to acquire and retain their players, through
player lifecycle optimization, our platform
provides a comprehensive set of marketing tools
especially designed for interactive operations
as well as the merge of interactive and retail
operations under a unified player account.
The marketing suite supports the set-up of a
wide range of cross-channel and cross-product
loyalty schemes, bonuses, promotions and
tournaments, as well as all corresponding
real-time monitoring dashboard, reporting and
tracking tools. Marketing, Business Analytics
and CRM capabilities, provided by the platform
and complementary industry-leading third-party
systems, enable licensed operators to materialize
their interactive vision by creating engaging
gaming experiences driven by an appreciation of
customer dynamics.
iGaming Console
INTRALOT launched a state-of-the-art Content
Delivery and Management Platform for those
organisations that focus on the value of offering
to their players the optimal User Experience.
Allowing centralized management and control of
content distribution for multiple game verticals
(betting, lottery, instant casino, bingo) across
multiple sales channels (Desktop, Mobile,
Smart TV, SST) our platform promotes content
management and distribution to key ingredient
of operational success. The interactive Gaming
Console provides the right tools to drive game
specific content and features surrounding the
game, to form the Game Ecosphere. The platform
is capable to adapt content and functionality to
different screen sizes. Combined with content
adaptation and based on a customer’s profile
and past behavior, INTRALOT can offer the
most tailored user experience in relation to each
player’s portal and his access channels.
Managed Services Portfolio
Our Managed Services Portfolio extends from
the first level player support all the way to our
Customer Contact Center (C3) structures.
From KYC, 2nd level support and technical
support for retailers. From payment and fraud
management to gaming product management,
P&L performance analysis, risk management.
From player lifecycle management via acquisition
and retention marketing expert teams to
customized and localized product development
and deployment. We employ BI analytics to track
player segment trends, behavioral indicators
in order to run personalized promotions and
product recommendations. We pro-actively
analyze player behavior focusing continuously
focusing on playing patterns, linking under
one activity account per player activity across all
distribution channels (retail & online).
Contact Details
T:+30 210 6156000
E: [email protected]
www.intralotinteractive.com
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